Year 2013
Advertising production of the magazine Union & Actions
Goal
To sell advertising slots belonging to the magazine Union & Actions
Intervention
- Comprehensive management of advertising production since 1 June 2014
- Implementation of a classified ads system with simple encoding online (www.petitesannonces-ucm.be) and special rates designed to attract regional advertisers.
Results
Our operation has attracted new advertisers and raised advertising revenue.
The UCM is the principal French-speaking employers’ organisation committed to the defence of freelancers and business owners. Each month it publishes the magazine Union & Actions, an indispensable tool for advertisers seeking to reach 50,000 freelancers and small and medium sized enterprises.