Do you have competitors on the Internet against whom you would like to compare yourself? Or do you know of other non-trading organisations / administrations in other countries and would like to find out how they use the Internet?
"Benchmarking" is a technique that consists of checking
what is done best among your colleagues and competitors. It is a
source of ideas and avenues. It is also a tool that can be used to set targets. Benchmarking covers all the important elements of a website.
Among its auditing methods, Expansion has developed an advanced site benchmarking methodology.
Contact us to learn more and find out how, after benchmarking, Expansion defined the functionalities of:
- the Wallonie.be portal (see report in PDF format, in French)
- the timetable and route search engine on www.infotec.be for the SRWT (Walloon Regional Transport Company) - after benchmarking the ten best land-based transport booking sites in the world.